Directed concept development
We start with the brief, references and brand constraints. AI-assisted exploration can help develop visual directions for review before the final asset is produced.

StoryOn Studio / 09
Explore more directions without losing the creative direction. We use AI tools within a human-led design and production process, then refine the selected work.
Discuss your projectWe combine creative direction with AI tools to explore ideas and produce useful campaign assets. Our team guides the process, selects and refines the results, and brings them into the final design or edit, from visual concepts and image treatments to video cleanup and variations.
For campaign concept exploration, supporting visual production, image treatments and adapting approved creative into additional formats or variations.
We start with the brief, references and brand constraints. AI-assisted exploration can help develop visual directions for review before the final asset is produced.
The work is reviewed, selected and refined by people. Retouching, cleanup, expansion and compositing are used where they serve the approved direction.
We can adapt selected work for different layouts and channels. Consistency, accuracy and suitability are checked against the project’s requirements before delivery.
We agree the message, references, intended use and any restrictions on the source material or AI tools.
You review the proposed visual directions. The selected direction guides the next production and refinement work.
We bring the result into the final design or edit, review it against the brief and prepare the agreed outputs.
Share the brand references, intended channels and whether accurate products, people or text must appear. Tell us about any material that cannot be uploaded to third-party tools.
Based in Chennai, India. Available for businesses across India and international teams through remote collaboration. Project requirements, review times and delivery arrangements are agreed before work begins.
No. Creative direction, selection and finishing are part of the service. Outputs are reviewed for consistency and suitability before they become final campaign or content assets.
Accuracy needs to be assessed for the particular product and method. Where exact detail matters, supplied photography, design assets or compositing may be more suitable than generating the product from scratch.
We agree the intended use and review relevant source-asset and tool conditions for the project. Third-party assets and restrictions are identified in the scope rather than assuming every generated output has the same rights.
Share your brief, timeline and the part you need us to take on.
Start the conversation